Frownies: Leading the Way in Environmentally Friendly Beauty
At Frownies, we are proud to align with the environmental awareness movement, ensuring our products and practices contribute to a healthier planet. Our commitment to sustainability is woven into every aspect of our brand, from the ingredients we select to the packaging we design and the manufacturing methods we use. For over a century, Frownies has been a trusted name in beauty, and today, we are also a leader in eco-conscious skincare.
The beauty industry’s impact on the environment cannot be ignored. Excessive packaging, harmful chemicals, and unsustainable practices have made this sector a major contributor to global pollution. At Frownies, we believe beauty should never come at the expense of the Earth. That’s why we’re committed to offering products that are not only effective but also environmentally responsible.
Tackling Pollution in the Beauty Industry
The environmental challenges posed by the beauty industry are vast. From over-reliance on single-use plastics to waste generated by unsold and returned products, traditional beauty practices often have a heavy ecological footprint.
Frownies is focused on reducing waste and promoting sustainability. By using eco-friendly materials, minimizing packaging, and adopting thoughtful production practices, we’re making strides to protect the environment while delivering high-quality skincare.
What Makes Frownies Unique?
Here’s how Frownies sets itself apart as an environmentally conscious beauty brand:
Recyclable, Biodegradable, and Compostable Facial Patches
Frownies Facial Patches are a testament to our dedication to sustainability. Crafted from unbleached kraft paper and featuring a water-activated, vegetable-starch adhesive, these patches are fully recyclable, biodegradable, and compostable. Unlike many beauty tools that end up in landfills, Frownies Facial Patches decompose naturally. This ensures that your skincare routine supports the environment as much as it supports your skin.
Sustainable and Reusable Under Eye Gels
Our Under Eye Gels take sustainability to the next level. Superior to one-time-use eye gels, Frownies’ innovative gels are designed to be reused for three to five applications, gradually shrinking as their cactus collagen and aloe vera base is absorbed into your skin. When fully used, they’re biodegradable and compostable, leaving virtually no waste, besides original packaging. This unique feature not only makes them environmentally friendly but also offers excellent value for our customers.
Environmentally Friendly Packaging with Apple Serum
The Apple Serum is one of our most exciting innovations – packaged in single-dose ampoules made from biodegradable plant-based materials. This design maintains the serum’s potency without the need for added preservatives, while also minimizing packaging waste. It’s an ideal solution for eco-conscious skincare enthusiasts who value both effectiveness and sustainability.
Clean and Conscious Formulations
Frownies skincare is built on a foundation of plant-based, sustainable ingredients that deliver exceptional results without compromising the environment.
Key Features of Our Formulations:
Organic Ingredients:
Although we are not certified organic, whenever possible, we choose organic ingredients derived from renewable sources. This ensures that our formulations are safe for your skin and sustainable for the planet.
Synthetic-Free Scents:
Our products are free from synthetic dyes and fragrances. Instead, we use pure, cold-pressed therapeutic-grade essential oils, which are better for both your skin and the environment. These natural scents enhance the skincare experience without introducing harmful chemicals.
Selective Use of Functional Synthetics:
While our focus is on natural ingredients, we do occasionally include carefully selected synthetic components to enhance performance and safety. These ingredients meet rigorous standards for efficacy and environmental impact, ensuring they align with our clean beauty philosophy.
Free From Harmful Additives:
Frownies products are free from phthalates, silicones, and latex. These harmful substances are commonly found in many beauty products but can have detrimental effects on both your health and the environment.
Small-Batch, In-House Production
At Frownies, we’re proud to produce many of our skincare products in small batches at our Ohio warehouse. This approach minimizes waste, ensures consistent quality, and supports local communities. Our made-to-order production model also reduces the risk of overproduction and excess inventory, further contributing to our sustainability efforts.
Thoughtful Shipping Practices
Shipping is another area where we strive to make a difference. By using recyclable and biodegradable materials for packaging, we minimize waste and reduce our environmental footprint. Additionally, our compact and lightweight product designs help lower carbon emissions during transportation.
Animal-Friendly Values
Frownies is committed to ethical practices in every aspect of our business. While we are not officially certified as vegan or cruelty-free, we hold ourselves to high ethical standards, avoiding animal testing and focusing on plant-based formulations whenever possible. Our dedication to animal welfare aligns with our broader mission of promoting sustainability and environmental stewardship.
Supporting a Sustainable Future
Sustainability is not just a trend for us—it’s a core value that drives our decisions and inspires our innovations. Here are some additional ways we’re working to support a sustainable future:
Education and Advocacy:
We believe in empowering our customers with knowledge about sustainability. Through our blog, social media, and product packaging, we share tips and information to help you make eco-friendly choices in your daily life.
Continuous Improvement:
Sustainability is an ongoing journey. We’re constantly exploring new materials, technologies, and practices to further reduce our environmental impact.
Partnerships and Initiatives:
Frownies collaborates with organizations and initiatives that share our commitment to environmental preservation. These partnerships help us amplify our impact and contribute to larger sustainability efforts.
Better for You, Better for the Planet
At Frownies, we believe that great skincare shouldn’t come at the expense of your health or the environment. That’s why we’ve made it our mission to create products that are not only effective but also environmentally responsible. From our recyclable, biodegradable, and compostable materials to our conscious formulations, every aspect of our brand reflects our dedication to sustainability.
When you choose Frownies, you’re not just investing in your skin—you’re supporting a brand that cares about making a positive difference. Together, we can create a more beautiful and sustainable world, one product at a time.